April 06, 23

The Annual AKT Awards 2023


Nothing says achievement like awards season but why should Hollywood get all the glory? Here at AKT we have plenty to shout about, especially when it comes to customer LOYALTY. And so, the Annual AKT Awards were created! As a company with humble beginnings we would have never believed we would be able to grow AKT to where we are today and that’s down to our supportive members of our cast who passionately champion AKT.

In order to celebrate our community we teamed up with leading sustainable brands, Ecologi, SBTRCT skincare, REWILD Wines and GRUBBY who were so kind to sponsor the awards and reward our winners with gorgeous goodies. Ecologi has even pledged to plant 100 trees per winner in AKT’s new, TRACKABLE FOREST. A huge thank you for your stellar contributions! Make sure you check out our exclusive offers from our sponsors for YOU too.

True to our origin story, Ed & Andy wanted to present the AKT Awards in style and returned to their roots by visiting the West End with the help of the company of Bonnie & Clyde. Thank you so much for allowing us to use your exquisite theatre, we couldn’t think of a better place to hold our ceremony. If you haven’t seen Bonnie and Clyde yet, it really is a must-see show and is sure to win plenty of awards of it’s own.

So without further ado, here are the nominations:

The Critic Award

The Critic Award highlights an exceptional wordsmith who shared their experience of AKT in a riveting review. We’ve received more reviews than we ever expected but there was one AKT review that STOLE THE SHOW

This gifted reviewer has a real way with words and shared their story with flare and sincerity.

And the winner is... THOMAS PRICE

Thomas' acceptance speech is just as eloquent as his initial review:

The Stage Door Award

The Stage Door Award celebrates those who have celebrated us. A little ‘tit for tat’ if you will! The nominees were fiercely passionate but we have one clear winner. 

This person has avidly liked and commented on every story on our socials and for that dedication we applaud you.

The winner is... NICKY TONKS

Nicky couldn’t be more gracious and had this to say:

The Creator Award

The Creator Award is dedicated to those who make remarkable content and shows off our deodorant in a way that looks as GOOD as it feels to use. With our community being so savvy on socials it was hard to narrow it down but our winner went the ends of the Earth…literally!

The winner is... NICOLA ALLEN

Nothing says cool like an iceberg and this Antarctic image is the proof. Here’s what Nicola had to say:

The Encore Award

The Encore Award gives a salute to our longest subscriber. We know our Cast Members are the most devoted in the business but you can’t beat the OG subscriber.

The winner is... DREW MILLAR

Drew is still a subscriber today and had this to say about his achievement:

The Standing Ovation Award 

The Standing Ovation Award applauds one of our AKT-ers (see what we did there?!) who has made the most purchases. So many of you like to advocate for deodorant that does the work for you but there could only be one who took home the prize.

The winner is... MATT REID

Matt’s heartfelt acceptance speech made us melt:

The People's Choice Award 

The People’s Choice is exactly what it says on the tin: The CHOICE of the people! You’ve been voting to get your favourite fragrance to the top spot and whilst it was a sprint to the finish we have our NUMBER ONE:

The winner is... SC.02 AFTER THUNDER


We know that every AKT scent bring something different to the stage but we couldn’t deny the love for AFTER THUNDER.

The question is: will it remain the champion at the next AKT awards?After Thunder


That’s a wrap for the 2023 AKT Awards! Congratulations to you all and thank you to our AKT community who advocate for the UK natural deodorant that WORKS. In our eyes you’re all winners and we love to see the impact that AKT has on your everyday.  So keep tagging us @akt_ldn and who knows, maybe you’ll be next year’s winner! That being said, we couldn’t leave you empty handed: our sponsors have kindly shared a few discount codes so you can all feel like a STAR.


Ecologi are planting 100 TREES in each of our winners’ names in AKT’s trackable forest

Ecologi helps businesses like AKT, who care about the planet, to fund the planting of native and diverse trees around the world at their sites including Madagascar, Kenya, Mozambique, Peru and Morocco. The planting, carried out by Ecologi's carefully chosen partners, such as Eden Reforestation Projects, helps to support socio-economic growth for communities by employing local workers.


Ecologi Forest


SBTRCT is on a mission to clean up the beauty industry and provides plastic-free skincare which doesn’t compromise on efficacy. Just like AKT, SBTRCT believes that less is more and makes skincare that really works without the unwanted extras. 

20% off code SBTRAKT20 to be added at checkout. One use per customer. Discount is not valid on subscriptions, or in conjunction with any other offer. Valid until 31/05/23. Over 18s, UK only. Purchase online at sbtrct.co.uk


GRUBBY is the UK’s most loved plant-based recipe kit. Not only do they have over 150 recipes to choose from which champion British produce, they also donate a meal to a child living in poverty with every box delivered. Now that’s how you DELIVER!

Use the code AKT40 on their website to get 40% off and then a further 20% off the rest of your first month.

Purchase online at https://grubby.co.uk/?code=AKT40

Grubby Food Box

T&Cs: New customers only. Cannot be used in conjunction with other offers. See full T&Cs on grubby.co.uk for more details


Each of our deserving winners have won a case of wine from Rewild but they do more than just delectable wines - it’s also sustainable and you know we love that here at AKT. 

Rewild Wines is a partnership with Ecologi, an organisation respected for facilitating funding for carbon offset projects and tree planting around the world. Buy a bottle and see how many trees have been planted with those funds as you enjoy a glass (or two!).

Ecologi - REWild


Bonnie & Clyde

Bonnie & Clyde


Written by AKT London