The UK-made natural deodorant that actually works.
Enter: Akt — the incredibly effective plastic free, aluminium free, cruelty free deodorant for all genders. Created and approved by London's West End performers. Voted number 1 in Vogue, GQ, Esquire, Popsugar and more.
We were tired of seeing shelves filled with needless plastic, antiperspirants that stained our clothes, and natural deodorants that just didn’t work. Trust us, we’ve tried them. With so many products out there, we thought we could easily find something that aligned with our busy lives as performers, as well as our ethical shopping habits — alas, we did not.
We know the world of natural skincare can be overwhelming, especially when it comes to finding products that are good for both you and the planet. We’ve made it simple. Our natural deodorant balm not only works, it’s vegan, cruelty free, plastic free, and contains none of the nasties you’ll find in regular deodorants. No aluminium, no compromises.
Plastic free from balm to box. Don’t sweat it.
Our 100% recyclable tubes and plastic free packaging are kind to the planet, and our aluminium free formula is kind to your body. Your skin deserves it. Using the finest natural ingredients like Shea Butter, Calendula Oil, and Vitamin E — your body is nourished and left smelling oh so good.
THE UK IS GOING NATURAL… HERE’S WHY WE DITCHED ANTIPERSPIRANT.
As London-based West End performers, our day (and night) jobs were intensely physical, with hours spent under hot stage lights and in cramped dressing rooms. It’s safe to say that the antiperspirant we’d been wearing since the age of sixteen wasn’t cutting it anymore. Sweat was certain. Our good clothes were getting ruined, we were losing that on-stage confidence, and worst of all — we still smelled. It was time to face the music, and the musk.
We said goodbye to single-use plastics, and the hunt for an effective eco friendly option began. Cruelty free, aluminium free deodorant did exist in the natural beauty aisle, but we couldn’t find a single one that actually worked. Something didn’t smell right…
So we made Akt. After three years of meticulous concocting, testing, and trialing on fellow performers, we’re thrilled to have developed a natural deodorant balm that’s everything we had been searching for — and more.
Engineered with high performing natural ingredients, Akt deodorant balms don’t compromise on ethos, efficacy, or scent. Ever. Suitable for all genders, our balms contain a unique formula of active botanicals that keep you feeling dry and confident all day long, with just one application. Oh, and the fragrance? Show-stopping.
We all have the responsibility to take action on the big stuff, while not sweating the small stuff. That’s why we made Akt. Our 100% cruelty free, and aluminium free deodorant isn’t just good for your body, it’s even better for the environment. No plastic. No drama.
We’ve also made it easier than ever to shop natural beauty sustainably, with 15% off forever and free UK shipping on our deodorant balm subscriptions. After all, the show must go on...
Ready to make the switch? Akt now.