UNVEILING... THE HAZE
Before the curtain rises, a hush falls over the audience and the haze machine whispers to life. In the wings, the performer steps into character...
After years in development, we’re so, so proud to introduce The Haze, a deodorising body mist designed to keep your performance fresh and fragrant, no matter how long the show goes on.
Here’s everything you need to know about our new star:
REFRESHES ON-THE-GO
The Haze is so much more than just a beautiful fragrance — it’s formulated with an advanced deodorising active to gently neutralise odours, so it doesn’t just mask any unwanted smells that might have accumulated throughout the day, it helps eliminate them.
SKIN-LOVING INGREDIENTS
Sensitive (skin) type? The Haze has a unique, alcohol-free formula with a supporting cast of skin brightening niacinamide and balancing prebiotics, meaning this ultra-fine hydrating mist stays kind to sensitive skin, whilst still achieving the quick drying, lasting-wear of a perfume. The best of both worlds. Yes, darling! Just look at the line-up for yourself...
DEOLYA: Advanced deodorising active complex derived from meadowsweet that limits perspiration odours
NIACINAMIDE: A form of vitamin B3 to even skin tone and texture while supporting the skin barrier.
PREBIOTICS: Nourishing actives that support the skin’s natural microbiome and help maintain balance.
HOLY BASIL: Purifying botanical that refreshes the skin.
PANTHENOL: Moisture-binding pro-vitamin that helps soothe, soften, and strengthen skin.
ALLANTOIN: Skin-soothing hydrator that leaves skin feeling soft and comfortable.
Don't just take our word for it...
82% agreed that the fragrance lasted on their skin for 6 hours*
82% agreed that the mist neutralised body odours effectively*
95% agreed that the mist is convenient to apply on the go*
92% agreed that this alcohol-free mist did not leave skin feeling dry*
97% agreed that the product did not irritate their skin*
89% agreed that the mist was not sticky on their skin*
*Based on independent user trials with 62 participants in the UK over two weeks
A STUNNING ROUTINE
Apply The Haze as a fragrant finale to your morning routine. Pair with the same fragrance ‘scene’ in The Body Wash Concentrate, Body Conditioning Balm, or Deodorant Balm to enhance your favourite fragrance (or experiment with a little fragrance layering!).
At just 100ml, The Haze is perfectly sized for on-the-go refreshes throughout the day.
ICONIC DEODORISING DUO
The Haze loves to share the stage with The Deodorant Balm — apply the skin-nourishing Deodorant Balm wherever you sweat (and reapply after intense activity or for day-to-night wear), then mist The Haze generously over the body to amplify your fragrance ‘scene’, adding a little to your underarms whenever you need a quick refresh throughout the day.
BEHIND THE ‘SCENES’
The Haze allows you to experience all of our iconic core ‘scenes’ in all their technicolour glory!
SC.01 EXT. ORANGE GROVE: petitgrain, mandarin, neroli
Midday sun beats heavily on the grove. Sweet aromas burst from the freshly peeled orange. Neroli blossom dances, alive on the breeze. Another negroni over ice — it’s summer after all.
SC.02 EXT. AFTER THUNDER: cedar, eucalyptus, bitter orange
A walk through the woods after a thunderstorm. Damp cedar. Fresh leaves. Citrus rays of morning light slice through the canopy. Take a deep breath. Day begins again.
SC.03.EXT. THE ONSEN vetiver, lavandin, yuzu
Steam dances over the hot spring, steeped in soft Japanese citrus. Cold, earthy air rushes into the lungs. Morning sun bathes the cedar mountains in a lavender light. Mind clear and calm. Breathe.
SC.04 EXT. HALCYON SUMMERS mint, pomelo, tomato vine
A lazy walk back to the villa, along cobbled streets, past tomato vines and proud citrus trees. Under the dusk sky, locals smoke cigars and drink mint tea. The sea air greets your sun-kissed skin like an old friend. Here’s to endless summers.
SC.05 EXT. COLUMBIA ROAD: amber, violet, tonka.
Early Sunday morning. Lemon sunlight peeks sleepily over the terraces of the bustling flower market. Street sellers call; their stalls a riot of violet and amber blooms. The scent of freshly cut stems and good coffee. With a smile you melt into the crowd.
ENHANCE YOUR [STAGE] PRESENCE
With scene-stealing fragrance and an advanced deodorising active, the ultra-fine, wide spray of The Haze allows you to create not just a scent but a scene — enhancing your [stage] presence for your daily performance. Ready? You’re on in 5…
Still have questions no The Haze? Refer to our FAQ section here.